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[Case Study of Utilizing Emotional AI Analytics] Efficient Advertising/Product Design

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[Case Study of Utilizing Emotional AI Analytics] Efficient Advertising/Product Design

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A case that can be analyzed as having the impression leading to attention and purchases is "youthfulness" and "vitality"!

We will introduce case studies of utilizing "Emotional AI Analytics" for efficient advertising/product design. A certain company faced the challenge of not clearly understanding what kind of creative would attract attention and lead to sales. By combining the viewing and purchasing data of their own creatives with emotional evaluations of the creatives, they were able to identify impressions that are believed to lead to attention and sales. [Case Overview] ■ Challenge - They wanted to create creatives efficiently with minimal variation. ■ Solution - By combining their own creatives' viewing and purchasing data with emotional evaluations, they were able to identify impressions that are believed to lead to attention and sales. *For more details, please download the PDF or feel free to contact us.

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