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Marketing-related glossary "AISAS"

Introducing the customer purchasing process, including attention, interest, search, action, and information sharing!

AISAS refers to a model that represents the customer purchasing process, consisting of the initials of "Attention," "Interest," "Search," "Action," and "Share." It describes the steps where a customer pays attention to a product or service, develops interest, searches for information, ultimately takes action (such as making a purchase), and then shares information afterward. *For detailed information on the glossary, please refer to the related links. Feel free to contact us for more details.*

Related Link - https://www.kansei-ai.com/glossary/070

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