Marketing-related glossary "Marketing Funnel"
Visualize the process that progresses in the order of recognition → interest and concern → comparison and consideration → purchase!
The marketing funnel is a diagrammatic representation of the process that customers go through from becoming aware of a product or service to making a purchase, divided into stages. The term "funnel" refers to a shape that illustrates how customers who become aware of a product or service are filtered down, resulting in a gradually decreasing number of individuals who ultimately make a purchase. Generally, the process progresses in the following order: awareness → interest → comparison and consideration → purchase. *For detailed information on the glossary, please refer to the related links. For more information, feel free to contact us.*
basic information
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Applications/Examples of results
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