[Subsidy Utilization Example] One ICP-MS for In-house Use
Introducing a case where a mass spectrometer (ICP-MS) was purchased with the manufacturing subsidy!
We would like to introduce a case study of a manufacturer that produces and sells analytical devices (such as automatic analyzers using the CFA method) for groundwater, drainage, and agricultural soil, utilizing subsidies. Due to the COVID-19 pandemic, the company found it difficult to conduct in-person sales activities (demonstrations). In traditional demonstrations, it was necessary to temporarily suspend the customer's ICP-MS, which caused delays in the customer's analytical work. After the purchase, the company established a non-face-to-face sales method, leading to the sale of six units by November 2024. This resulted in improvements to the devices and contributed to enhancing the product's brand power through patent acquisition and paper writing. [Case Summary (Partial)] ■Challenges - The COVID-19 pandemic made it difficult to conduct in-person sales activities (demonstrations), and in traditional demonstrations, it was necessary to temporarily suspend the customer's ICP-MS, causing delays in the customer's analytical work. *For more details, please download the PDF or feel free to contact us.
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【Summary of Other Cases】 ■Results - Established a non-face-to-face sales method, resulting in the sale of 6 units as of November 2024. - Led to improvements in the equipment, contributing to enhanced brand power through patent acquisition and paper publication. ■Purpose - Used to build a non-face-to-face sales model to communicate product effectiveness to customers via video conferencing. ■Products Purchased with Subsidies - One ICP-MS for in-house use. *For more details, please download the PDF or feel free to contact us.
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