What is emotion analysis?

Eye tracking only measures gaze position! Attention is influenced by unconscious emotional responses (pupil dilation).

Emotional analysis refers to the ability to discern a person's true feelings through advancements in measurement and analysis technology, which reveal universally visible reactions. It becomes clear where a person's attention (interest) lies and what their emotional state is at that moment, indicating a level of focus that goes beyond merely looking (eye-tracking technology). When observing a video from the driver's perspective, the gaze position of the subjects on the monitor screen shows that pupils dilate and focus when a child suddenly appears. The pupil response is delicate and honest, representing an unconscious emotional reaction that one may not even be aware of. I hope this can be added to existing research methods and applied to real-life situations. 【Examples of Applications (Partial)】 ■ Product evaluation (attractiveness, etc.) ■ Evaluation of learning subjects (teaching methods, teaching materials) ■ Evaluation of video content (emotional assessment) ■ Still images (including printed materials) ■ Compatibility diagnosis via video calls ■ Emotional assessment of individuals or animals who have difficulty speaking *For more details, please refer to the PDF document or feel free to contact us.

basic information

【Other Application Examples】 ■ Selecting the robot's behavior and actions based on the emotions of the person it interacts with ■ Identifying crime suspects, specific objects, crime scenes, or tools by the observer ■ Warning drivers of public transportation (cars, trains, airplanes) about dangerous driving conditions ■ Assessing the suitability of workers ■ Evaluating workers' physical condition (occupational safety measures) ■ Evaluating the skill level of athletes ■ Assessing the excitement level of games (for new games) ■ Arrangement and appropriateness of signs and products ■ Evaluating the responses of staff or receptionists ■ Presenting unviewed content that is of high interest to television viewers (recommendation feature) ■ Providing information on products or individuals of interest during television viewing (recommendation feature) *For more details, please refer to the PDF document or feel free to contact us.