[YouTube Update] Differences in Cleansing Ingredients You Should Know Before Developing an Original Shampoo

オリオン粧品工業

We have released a new video on our company’s YouTube channel. The theme of this video is "The World of Amino Acid-Based Shampoos." Amino acid-based shampoos have become popular in recent years, but the lather, feel, and finish can vary greatly depending on the cleansing ingredients used. In this video, we clearly explain the changes in user experience based on the differences in cleansing ingredients by comparing two types of amino acid-based shampoos. We hope you can use this as a hint for developing original shampoos and differentiation.

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Original Shampoo Development: What are the Differences in Amino Acid-Based Cleansing Ingredients?
We introduce the basic knowledge of original shampoo development, where the differences in cleansing ingredients affect lathering and usability.

【Usage Scenarios】 - OEM development of original shampoo - Launching a hair care brand - Planning differentiated shampoo products - Product design utilizing cleansing ingredients 【Benefits of Introduction】 - Understand the differences in results due to cleansing ingredients - Possibility of product design tailored to the target audience - Gain insights for developing original shampoos - Can be used as reference material for OEM planning