[Content Production Achievements] Toyota Motor Corporation LEXUS ES
Introducing a case study of content production that enables speedy and strategic information dissemination with high-precision visual representation!
We would like to introduce a case study of the content production for the "LEXUS ES" conducted for Toyota Motor Corporation. As part of promotional measures supporting global expansion, we produced various content such as information pages and press releases. By utilizing CAD data, we achieved high-precision visual representations without relying on actual vehicles. This enables speedy and strategic information dissemination from the pre-manufacturing stage of the actual vehicle. Under the supervision of vehicle development personnel, we continuously and stably provide content that strictly reflects the world view and quality standards of LEXUS. [Case Overview] ■Lexus_Vehicle Exterior: 3DCG Still Images ■Production Content: 2026 LEXUS ES Information Page Content Production *For more details, please refer to the related links or feel free to contact us.
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Smart Group provides diverse and high-quality IT services to customers in the manufacturing industry, particularly in the automotive sector, with "ENGINEERING × VISUALIZATION" as its core competence. Leveraging the group's comprehensive capabilities, we pride ourselves on our ability to flexibly respond to various needs while aiming to enrich future living and actively challenging new fields. ■ Smartscape Inc. Engaged in the development of information systems that support design, manufacturing, production, and sales, as well as the development and sale of products characterized by efficiency tools, IoT, AI development, UI/UX design development, and 3D technology. ■ Smart Engineer Inc. Offers system service businesses that stably support IT infrastructure and is involved in content production utilizing 3DCG, as well as new technology development businesses represented by the metaverse and XR. ■ Smart Implement Inc. Provides engineering services that demonstrate high technical capabilities in areas such as automotive control system development.