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What are the reasons for the failure of linear product development?

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"What are the reasons for the failure of linear product development?" is a document summarizing the reasons for the failure of linear product development. It explains cases where business plans were "discarded" and overwhelmingly successful. Feel free to download it if you're interested. 【Contents (excerpt)】 ■ The tragedy of new business development: Why does this happen? ■ Typical steps in linear product development ■ Business plans that are disconnected from reality lead to business failure.

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What are the reasons for the failure of linear product development?

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