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【For Automotive Parts】Selbrid® Design Grade

Achieving lightweight automotive parts with Scope3-compliant biomass composite materials.

In the automotive industry, reducing weight of components is a crucial challenge for improving fuel efficiency and minimizing environmental impact. In particular, lightweighting of the body and interior parts is essential for reducing the overall weight of the vehicle and enhancing fuel efficiency. Conventional petroleum-based resins can hinder weight reduction. The Selbride® design grade is a WPC (wood plastic composite) with a high content of wood flour, which not only offers lightweight properties and environmental considerations but also allows for unique design expressions characteristic of wood flour. 【Application Scenarios】 - Automotive interior parts (door trims, instrument panels, etc.) - Exterior parts (grilles, etc.) - Other components where weight reduction is required 【Benefits of Implementation】 - Improved fuel efficiency through lightweighting of components - Reduction of CO2 emissions through Scope 3 compliance - Increased added value through wood-based design features

[Introduction Page] WPC (Wood Plastic Composite) | Composite material of wood powder and plastic

basic information

【Features】 - Emphasizes the aesthetic qualities derived from wood - Contains up to 55wt% wood powder - Compatible with injection molding and extrusion molding - Easy to replace existing polypropylene-based materials - Contributes to CO2 reduction through the utilization of biomass 【Our Strengths】 We are a company that supplies raw materials to various advanced technology industries, including flame retardants. By integrating the organic synthesis technology, material design technology, and compounding technology we have cultivated over many years, we provide materials tailored to our customers' needs. We are also focusing on the development of WPC materials utilizing wood resources, proposing new material solutions that leverage features such as lightweight, high rigidity, and reduced environmental impact. Please leave the development of raw materials and functional materials to us.

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There is a track record of adoption in building materials, miscellaneous goods, and daily necessities. Consideration for adoption is also progressing in the automotive parts sector.

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Our company supplies raw materials to various advanced technology industries, including flame retardants, pharmaceuticals, veterinary medicines, food additives, photographic sensitizers, high-performance materials, dyes, and fragrances. We focus our business on flame retardant, fine chemicals, and health support sectors, and in recent years, we have also been engaged in the wood plastic composite (WPC) business, which is gaining attention as an environmentally friendly material. By integrating our long-developed organic synthesis technologies, including bromination and iodination, material design technologies, and compounding technologies, we respond to the high functionality of various materials as a partner in advanced technology industries such as electronics, information, and pharmaceuticals. Additionally, we are focusing on the development of WPC materials utilizing wood resources, proposing new material solutions that leverage characteristics such as lightweight, high rigidity, and reduced environmental impact. In the future, we will further strengthen our proposal-based research and development, aiming to expand our business through downstream product development and high added value. Please leave the development of raw materials and functional materials to us.