Retention Marketing: Importance and Specific Strategies for Success
Introducing the importance of retention marketing and specific strategies to implement it!
Achieving sales targets is an "eternal challenge" for all managers. However, many companies struggle to increase sales due to various backgrounds. This is where retention marketing, aimed at not losing existing valuable customers, is gaining attention. In this article, we will organize the current market situation and the challenges faced by sales managers, while delving into key points and specific strategies for success as deeply as possible. *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.*
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Softbrain has been a domestic vendor providing CRM/SFA (Sales Support and Customer Management System) with its "e-Sales Manager" since 1999. It has a track record of implementation in over 5,500 companies across more than 185 industries. In recent times, as the decline in the working population is lamented, "improving business productivity" and the supporting "execution of DX (Digital Transformation)" have become essential. Softbrain supports true sales DX with digital solutions (CRM/SFA) and professional services (implementation support and utilization support). Effortless yet results-driven! A stress-free CRM/SFA [e-Sales Manager Remix]: https://www.e-sales.jp/ *Based on our achievements and the Japan Standard Industrial Classification.