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Calculation Process of Cost-Effectiveness (ROI) in CRM/SFA Implementation

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Calculation Process of Cost-Effectiveness (ROI) in CRM/SFA Implementation

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Let's objectively assess whether the effectiveness is being achieved at an appropriate operational cost by calculating the cost-effectiveness, and aim for proper tool utilization.

The introduction of CRM/SFA is an effective means to improve the efficiency of sales activities and increase revenue. However, considering the initial costs and running costs, it is necessary to thoroughly examine whether the "cost-effectiveness" = ROI (Return on Investment) is high enough. Clearly outline the path to the ideal goals that your company wants to achieve with the tool implementation, and identify elements that have an increase or reduction effect in realizing the story. Quantify the identified elements that have an increase or reduction effect and calculate the cost-effectiveness. 【Process for calculating cost-effectiveness in CRM/SFA implementation】 ■ Clarify the story from challenges to goals ■ Identify increase/decrease elements in realizing the story ■ Quantify increase/decrease elements and calculate cost-effectiveness *For more details, please download the PDF or feel free to contact us.

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Softbrain has been a domestic vendor providing CRM/SFA (Sales Support and Customer Management System) with its "e-Sales Manager" since 1999. It has a track record of implementation in over 5,500 companies across more than 185 industries. In recent times, as the decline in the working population is lamented, "improving business productivity" and the supporting "execution of DX (Digital Transformation)" have become essential. Softbrain supports true sales DX with digital solutions (CRM/SFA) and professional services (implementation support and utilization support). Effortless yet results-driven! A stress-free CRM/SFA [e-Sales Manager Remix]: https://www.e-sales.jp/ *Based on our achievements and the Japan Standard Industrial Classification.

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