3. Support for Web Redesign in the Era of Generative AI | For the Manufacturing Industry
Even if summarized by AI, it will be structured to remain a "candidate for comparison." Before rebuilding, we will confirm the "winning model."
"Even though there is a website, inquiries are not increasing" — the cause is not the amount of information but rather "insufficient structural design." With the spread of generative AI and AI search, users narrow down their options based on AI summaries and comparison results without loading pages. Websites with weak structures quietly fall out of consideration, even if they have good technology. This service redesigns the web structure to communicate effectively to both AI and humans, taking into account your company's sales realities, product characteristics, and decision-making processes, and helps determine "which pages to present, in what order, and what to say to win." ■ Provided Content (3 Points) - Organization of business, products, and customers (winning strategies/selection criteria/objection handling points) - Redesign of information structure and navigation (sitemap/page roles/user flow/CTA) - Creation of outlines for key pages (heading structure/persuasive axes/FAQ/case study placement) Deliverables: Redesign report (To-Be structure) + sitemap + key page outlines + improvement roadmap Scope/Assumptions: Design centered around key pages (home + product groups + case studies + document downloads, etc.) (actual production is separate) *Please first share the current URL and product. We will organize the current "structural defects" and provide guidance on the redesign.
basic information
■Provided Content Translation of sales reality: Who decides / What causes hesitation / Reasons for lost orders / How strengths are communicated Structural redesign: Definition of page roles, design of pathways (entry → deep dive → comparison → consultation) Content design: Standardization of selection criteria, usage, implementation conditions, FAQs, and presentation of case studies Organization of AI reference assumptions: Headline structure, definition statements, summary resilience, organization of duplication and dispersion Improvement roadmap: Breakdown into Quick Wins (immediate), medium-term (redesign), and implementation (production) ■Deliverables To-Be site structure (overall design) Sitemap (clarification of page roles and pathways) Key page outlines (e.g., top page / product group template / case studies / document downloads / FAQs) Improvement priorities and roadmap (Impact × man-hours) Requirements organization for proceeding to actual production (draft of WBS) ■Approach Hearing (60–90 minutes): Confirmation of products, sales, target audience, and winning strategies Current situation analysis: Check of structure, pathways, appeals, and AI summary resilience Redesign: To-Be structure / sitemap / key page outlines Reporting meeting (60 minutes): Confirmation of priorities and roadmap (proceed to production / phased improvements, etc.)
Price information
Light: 300,000 yen (Current situation analysis + overall policy + focus on Quick Wins) Standard: 600,000 yen (To-Be structure + sitemap + main page outline) Expanded: 1,000,000 yen and up (many product groups / competitive comparison / integration of multiple businesses, etc.) *Can be changed to require a quote.
Delivery Time
Applications/Examples of results
■Concerns AI summaries misalign strengths / appear on par with competitors Product pages exist but are not chosen in comparisons There are document downloads, but they do not lead to business negotiations Considering a renewal but cannot decide where to start fixing Sales explanations and web presentation are not aligned ■Uses Confirming a "winning model" before renewal Rebuilding the structure to address the causes of decreased inquiries Designing the starting point for mass-producing product pages and document download pathways Redesigning to integrate divisions in sales, web, recruitment, etc. ■Examples of Achievements (Confidentiality Consideration Format) Industrial equipment × 200 employees × lost opportunities due to comparisons × redesign of product page selection criteria and FAQs + pathway refresh Precision machining × 80 employees × decreased inquiries × top definition text + case placement + redesign of document download → consultation pathway Chemical materials × 500 employees × fragmentation across multiple businesses × structural design for site integration + redefinition of page roles
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A site that is just cheap ultimately increases costs and risks." We propose web development that maximizes business results while thoroughly addressing essential requirements. Are you creating a website like this? - It seems that the websites of competitors look better, but you don't know why. - Every update incurs additional costs, and before you know it, expenses have ballooned beyond expectations. - While the appearance is nice, it ignores laws and industry-specific rules, leading to complaint risks... - You want to attract customers and inquiries, but the production company only talks about design. - As a result of choosing a production that is simply cheap, you are overwhelmed with trouble handling and can't focus on your core business. Point 1. Avoid troubles with a design that has no "gaps or omissions." 2. Minimize operational costs with a design that assumes in-house updates. 3. Planning power that pursues business results. "Is the initial cost a bit high?" But in the long run, it's safe and cost-effective. We have prepared a plan to truly deliver results "correctly.