42. Manufacturing Industry Service Site Production
The more services increase, the less they are understood. We will organize the "service value" of the manufacturing industry and create a site that is chosen through comparison and examination.
The service site for the manufacturing industry is neither a product site nor a company introduction. For intangible services such as processing, design support, maintenance, inspection, and consulting, it is often difficult to convey value, and in comparison, they tend to appear "essentially the same." As a result, decisions are made based solely on price and delivery time, causing strengths to be overlooked. In this service, we break down the value of the service into "whose challenges, to what extent, through what procedures, and as what outcomes are provided," and restructure it as a pathway to comparison, deliberation, and consultation. By first organizing the "verbalization" and "evidence presentation" of the service, we aim for improved inquiry quality and business negotiations, rather than just a superficial renewal. ■ Provided Content (3 points) - Verbalization of services and design of appeal axes (extraction of non-overlooked strengths and comparison axes) - Information design (service structure, page roles, pathways, deliberation materials) - Production (design/implementation/easy-to-operate CMS) Deliverables: Complete service site (design documents, wireframes, design, implementation, publication) *Please share the current URL (or sales materials). We will first identify "where the message is not being conveyed" through structure.
basic information
■Provided Content Decomposition of Service Value (Order of Communication) - Target (Who and what) / Issues (What problems are being faced) - Scope of Provision (What will be done, what will not be done) - Process (Method of advancement, necessary information, duration) - Deliverables (What can be obtained) - Basis (Track record, system, quality, guarantees, standards) Structure for Winning in Comparative Consideration - Selection Criteria (How to choose without failure) - FAQ (Addressing concerns and counterarguments) - Case Studies (Reproducibility: conditions, constraints, reasons for judgment) - Approval Materials (Cost justification, risk reduction, implementation flow) Pathway to Consultation - Consultation Permission Type CTA (First, share the current situation) - Rough Consultation / Estimate Condition Confirmation (Stage CTA) - Form Design (Design that gathers requirements) ■Deliverables Service System Organization (List of services, categories, naming) Site Map (Page roles, priorities) Wireframe (Main pages) Design (Top + lower-level templates) Implementation (CMS/Responsive/Basic SEO) Publication and Initial Measurement Settings (as necessary)
Price information
2.5 million yen to 8 million yen (varies based on the number of services, pages, and features) - Small scale (up to 10 pages, main services organized): 2.5 to 4 million yen - Standard (up to 25 pages, including comparison/approval flow): 4 to 6 million yen - Expanded (many services, database creation, search, multilingual, etc.): 6 million yen and up * "Estimate required" notation is also acceptable (to be confirmed based on requirements)
Delivery Time
Applications/Examples of results
■Concerns The quality of the service is not conveyed, making it seem like "all companies are the same." Discussions quickly fall to price and delivery time, leaving no profit. Inquiries come in, but the requirements are vague, leading to many revisions. Stuck in comparison and approval processes (insufficient decision-making materials). Sales explanations are too personalized (materials and website are inconsistent). ■Approach Pre-sharing: Current URL/service list/sales materials (as much as possible). Hearing: Organize strengths, reasons for lost opportunities, points for approval discussions, and frequently asked questions. Design: Establish appeal axis → sitemap → wireframe → design → implementation policy. Production: Production to publication (staged delivery and review). Post-publication: Improvement (optional monthly follow-up available). ■Uses Clarification of service value (articulation that resonates). Improvement of win rates in comparisons (establishing decision-making criteria and evidence). Increase in inquiries and conversion rates (optimizing pathways). Standardization of sales explanations (eliminating personalization). ■Examples of Achievements (company name not required format) Design support × 80 employees × unable to differentiate → Avoid price competition by presenting selection criteria. Maintenance service × 200 employees × vague requirements → Reduce revisions with forms and pre-preparation pathways. Inspection service × 500 employees × halted in approval process → Advance by preparing materials for decision-makers.
Recommended products
Distributors
A site that is just cheap ultimately increases costs and risks." We propose web development that maximizes business results while thoroughly addressing essential requirements. Are you creating a website like this? - It seems that the websites of competitors look better, but you don't know why. - Every update incurs additional costs, and before you know it, expenses have ballooned beyond expectations. - While the appearance is nice, it ignores laws and industry-specific rules, leading to complaint risks... - You want to attract customers and inquiries, but the production company only talks about design. - As a result of choosing a production that is simply cheap, you are overwhelmed with trouble handling and can't focus on your core business. Point 1. Avoid troubles with a design that has no "gaps or omissions." 2. Minimize operational costs with a design that assumes in-house updates. 3. Planning power that pursues business results. "Is the initial cost a bit high?" But in the long run, it's safe and cost-effective. We have prepared a plan to truly deliver results "correctly.