[Brand Strengthening Secret] The Choice to "Take Customer Service Manuals Outside"
[Manufacturing Industry New Employee Training] [Video Training] "Videos can also serve as 'external public relations.'"
In Japan's transportation sector, manual videos are intentionally published on YouTube. Materials that were supposed to be for internal use have, before we knew it, become tools to enhance the company's credibility. This has created an effect where "the thoroughness of training new employees is seen as a reflection of the company's attitude."
basic information
Education and public relations can be achieved with a single tool.
Price range
P3
Delivery Time
OTHER
Model number/Brand name
Public Relations & Branding × Instructional Videos
Applications/Examples of results
How is it being utilized? You can see the details from the method of publication to the effects in the materials.