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31～59 item / All 59 items
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The appropriate ways to utilize BtoB owned media.
Podcast now available! We will discuss BtoB owned media after 2024.
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[MKTG] B2B Marketing in 2024 (Preparation 1)
Podcast now available! Providing tips for success in the business environment of 2024.
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[MKTG] B2B Marketing in 2024 (Preparation 2)
Podcast now available! We discussed the evolution of content marketing, the importance of the middle tier, and execution capabilities.
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Internal Changes in BtoB Marketing
Podcast now available! I feel that accumulating data assets and making regular investments for a future beyond one year will lead to long-term growth.
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【Sales】Things to confirm in the initial meeting
Podcast is now available! We talked about what to confirm during the initial business meeting.
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About Design【Biz】
Podcast now available! I believe that design is also a form of planning included in creative work.
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About value in B2B.
Podcast now available! We are discussing the value in marketing.
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Differences in Marketing Between Small and Medium Enterprises and Large Corporations
Podcast is now live! We are discussing the differences in marketing between small and medium-sized enterprises and large corporations.
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BtoB Marketing Design: Three Important Points
We are introducing the three essential elements needed for BtoB marketing.
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STP: General business attribute categories and 50 items
I will introduce the market segmentation and company attribute categories.
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Differences in reception based on the way of communication.
Podcast now available! We discussed the importance of how to convey and receive messages in BtoB communication.
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Understanding the background in which marketing issues arise.
We will explore how to build effective marketing and sales strategies!
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[MKTG] Issues arising and problem setting in the field of business.
I will talk about "the occurrence, discovery, and setting of issues in BtoB business"!
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A turning point that changes the organization's challenges.
While reflecting on the process of information flowing from market trends to on-site challenges, this time we will particularly delve into organizational issues!
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B2B purchasing activities contain a lot of non-logical elements.
I will talk about the importance of non-logical elements and trust in BtoB purchasing activities!
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How to Assess Business Negotiations
Elements for accurately assessing the progress of business negotiations and points that sales representatives should be mindful of!
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Rebuilding B2B Marketing
I will talk about the introduction to the restructuring of B2B marketing!
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![支持される顧客体験1].jpg](https://image.mono.ipros.com/public/product/image/460/2001525295/IPROS14344492281935382434.jpg?w=280&h=280)
Supported customer experience
A survey on customer experiences supported by consumers! An examination of the factors that deepen trust relationships with customers.
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Check the smallest unit of data.
Explaining the importance of the smallest unit of data and the impact of system design philosophy!
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About Relationship Marketing
An approach based on long-term relationships and trust! Available for subscription on various podcast apps.
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Four Principles of CRM
By deepening the understanding of customers within the organization, we can build relationships with them and gain their trust!
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SNS marketing
Full support for SNS marketing that connects to customer acquisition, from targeting settings and SNS selection to establishment and operation!
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Customer Success Operations Support
Achieved continuous business growth and reduced cancellation rates through customer-centric and problem-solving communication!
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Analysis
Execute within a strategic framework from the perspective of 'why we conduct analysis and evaluation'!
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Content creation
We offer a wide range of services including business card data entry, creation of various lists, advertising production, and image creation for e-commerce sites!
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Video production
We will create videos that can be utilized for marketing quickly and compactly!
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[MKTG] Inside Sales Operations Support
Acquire high-quality business negotiations through communication utilizing coaching skills!
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BtoB Marketing Strategy/Tactics Consulting
Build a comprehensive strategy for BtoB sales and marketing to establish a system for continuous business growth!
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Inside Sales Service "ENGINE"
Nurture customers and create business opportunities! Implement lead nurturing activities.
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