Support for Formulating EV Strategies for Emerging Markets (EV Global Competitiveness Diagnosis)
Is there a way to win against China's BEV forces? Gradually supporting EV strategies for emerging markets.
The share of the Chinese market in global EV sales has reached about 60%, and BYD has expanded into over 70 countries and regions. Chinese BEV companies are rapidly conquering emerging markets such as ASEAN, India, the Middle East, and Latin America with three key advantages: cost, development speed, and localization. This service structurally analyzes the competitive advantages of Chinese BEVs and supports clarifying "in which markets, with which products, and at what prices to win." We provide step-by-step assistance, from market portfolio diagnostics and EV planning tailored to local price ranges and applications, to channel and partner strategies, as well as brand and customer experience design. We are accepting applications for a free diagnosis of EV global competitiveness. Please feel free to contact us if you are interested.
basic information
【Service Overview】 Support for developing EV strategies for emerging markets (diagnosis and consulting) Provided by: Accenture Supply Chain & Engineering (SC&E) 【Target Audience】 Executives, corporate planning, product planning, overseas sales, and marketing of automotive manufacturers and parts manufacturers 【Structure (4 Layers)】 Market Portfolio / Products & Pricing / Channels & Partners / Brand & Customer Experience 【Approach】 STEP 1 (0-6 months) Redesigning the market × product portfolio STEP 2 (6-18 months) Localization of products, pricing, and channels STEP 3 (18 months and beyond) Establishing scale-up and differentiation 【Entry Point】 Diagnosis of EV global competitiveness (free of charge)
Price range
Delivery Time
Applications/Examples of results
【Main Uses】 - Establish priorities for the target market based on market size, growth potential, competitive intensity, and the company's sales foundation. - Evaluate the suitability of existing models in emerging markets and plan EVs that fit local price ranges and applications. - Design by back-calculating target costs and advance the establishment of local production and procurement. - Design channels and local partners, including digital direct sales, local dealerships, and joint ventures. - Create a system to continuously monitor the prices and specifications of Chinese competitors. - Combine strengths such as reliability, durability, after-sales service, and residual value with localization to create reasons for selection. 【Examples of Achievements】 (If there are case studies, please add them here) We are currently offering a "Diagnosis of EV Global Competitiveness (Free)."
catalog（1）
Download All Catalogs
Recommended products
Distributors
Accenture transforms change into power, providing 360-degree value to customers, employees, shareholders, partner companies, and society. We support Bristol Myers Squibb by leveraging generative AI and automation to accelerate clinical trials and streamline drug development. We consolidate our full capabilities as a reinvention service to solve the most challenging problems. We guide enterprise transformation to be executed on a larger scale and with greater impact.